LG CASE STUDY
   

LG-CDMA
Merchandising specialists to LG CDMA to provide hi-impact merchandising presence in India
Regular merchandising coverage of over 6,500+ outlets/p.m.
  18 cities, serviced through 9 regional offices
  Complete concept design, planning, logistics, execution, feedback : retail audits, market information, promotions & trade schemes
 
  Reliance Outlet Presence
   
  Highest visibility & standardized presence across channels in the CDMA
marketplace.
  Defined Channels & applicable merchandising standards & norms
   
Reliance Web Worlds
   
POS / Hi street retail outlets
    A - Category: Telecom shop
    B - Category: Telecom + other related items
    C - category: Also selling telecom products
   
Distributors & Wholesalers
   
Exhibitions, Roadshows, Events
  Developed & executed channel specific merchandising materials norms for different channels
       
     
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